Once in a while, you just have to try something new and take a design challenge. There are a lot of good reasons to do it, really. You can add conceptual designs to your portfolio. You can blog about your experiences, and advertise your skills in doing so. You can take on a design challenge with other designer friends, and perhaps compete. You can gain a greater understanding of the technology you use. Today we’ll talk about some design challenges that can help you become a better designer.

“I want to be the next Apple or Nike.” Everyone thinks they can be a Jobs or Knight-like disruptor, but there’s often a disconnect between what leaders think they want for their brands and what they have to courage to execute. The result: a lot of noise, a lot of sameness, and a whole lot of mediocrity. In this post, we’ll give some tips on how to make your brand stand out, be more noticeable, and get rid of this sameness to become more successful and noticeable in the market and attract more customers.